Beyond You | Exhibit
An entire museum identity program designed around the concept and feeling of “Sonder”. This museum is created to immerse the visitor in this feeling and think more about the people around them.
Project.
The object of this project is to design the visuals used to communicate the idea and concept of a museum exhibit. Complete research on a word that evokes interest and put together everything from typography to color palette together to create a design system .
Deliverables.
Identity Program / Logo System
Museum Walls
Brochure
Gift Shop Product
Poster
SONDER.
The feeling or realization that each random passerby is living a life as vivid and complex as your own populated with their own ambitions, friends, routines, worries and inherited craziness. An epic story that continues invisibly around you like an anthill sprawling deep underground, with elaborate passageways to thousands of other lives that you’ll never know existed, in which you might appear only once, as an extra sipping coffee in the background, as a blur of traffic passing on the highway, as a lighted window at dusk.
Lost & Found – A gift shop product with a mystery inside. Items are found in thrift and antique shops to give the visitors something special and unexpected to bring home. Each box has reclaimed Kodachrome photos. The box is designed to hold a light beneath that turns on when the lid is opened so the images can be seen clearly.